As one of the leading financial services platform in the region, GoBear’s blog is well-read by people looking for information on financial products. They were looking for a content marketing agency to help support their in-house marketing team and produce engaging, educational content for their audience.
What we did
Based on industry and keyword research, we identified opportunities within the vertical that the GoBear team wanted to increase visibility in, and developed topics to tackle them. Following that, we wrote and published guides and thought leadership articles on GoBear’s website.
A selection of content we’ve done for GoBear
- The all-in-one guide to health insurance for expats in Singapore
- What should you look out for when choosing international health insurance?
- Is international health insurance worth the added cost?
- The mental health crisis in the wake of Covid-19 and what you can do about it
- Key financial milestones for 18 to 30 year old Singaporeans