AI vs Human Content: We Gave Both the Same Prompt, Here Are the Results
Don’t believe any writer who tells you they’re not worried about AI eating their lunch; they’re lying. Many companies are…
Hot But Not Flaming: How to Write Opinionated Content for a Southeast Asian Audience
February 13, 2024
Hot But Not Flaming: How to Write Opinionated Content for a Southeast Asian Audience
Ever ordered a dish marked with three chilies (🌶️🌶️🌶️) on the menu, only to find it’s not spicy enough? All…
How We Scaled Ninja Van From 0 to 8,913 Organic Sessions/Mo in a Highly Competitive Industry
October 12, 2023
How We Scaled Ninja Van From 0 to 8,913 Organic Sessions/Mo in a Highly Competitive Industry
Services Keyword Research Competitor Analysis Topic Ideation Content Creation On-Page SEO Content Repurposing Ninja Van is the leading delivery and…
How to Write a White Paper Your Customers Will Actually Read (Actual Examples Included)
June 16, 2023
How to Write a White Paper Your Customers Will Actually Read (Actual Examples Included)
When we were students, thousand-word essay assignments used to strike fear in our hearts. Now, imagine needing to craft and…
Ahrefs’ Secret to Bootstrapping: Know Your Product, Know Your Customers
Like many of us, Si Quan (or “SQ” for short) is a content marketer. He’s spent two of his last…
How Tech in Asia Reached $1M in Annual Recurring Revenue from Paid Content
Disclaimer: Tech in Asia is a client of ours. The year is 2013. We’re still one year away from an…
How Klook’s Travel Blog Ranked for 80,000+ Keywords In A Crowded Niche
February 24, 2020
How Klook’s Travel Blog Ranked for 80,000+ Keywords In A Crowded Niche
In all the time I’ve lived on this earth, I have never once heard someone say that they did not…
Seedly’s Head of Content on Building an Audience Focused Content Marketing System
There are few companies in Asia who can claim to have grown their blog from zero to 600,000 visits in…